AFP TN, Southeastern Chapter Meeting
What: AFP TN, Southeastern Chapter Meeting
When: September 23; 11:30am-1:30pm
Where: Mountain City Club, 729 Chestnut Street, Chattanooga, TN 37402
Cost: AFP Members $12/ Non members $35 / Undergraduate students $12
"Preparing Your Volunteers to Make the Ask"
Patti Lyons, CFRE
Whether your nonprofit is a one-man shop or is supported by a full complement of seasoned fundraising professionals, a successful development program depends upon an effective major gifts effort. A major gifts program depends upon a strong collaborative partnership between staff and well trained, highly engaged development volunteers. The key is mobilizing and motivating your team of volunteers to make asks. Trends in both fundraising and the economy continue to warrant a greater emphasis on major gifts from fewer individuals. Capturing the attention of individuals and organizations who can make a significant financial difference demands well-conceived strategies, a compelling case for support, the "best" individuals involved in an ask, and a recognition and communication program to sustain these gifts in the future. The short term result of a well-organized, comprehensive major gifts effort is raised expectations by the organization and donors on the significant impact of large gifts. The long term result is a broader view of philanthropy, which matches your organization's needs with the donors’ interests. This session will help to prepare your volunteers to “Make the Ask” through presentation covering current trends and best practices, an interactive case study and question and answer.
Patti Lyons is Executive Partner of Pride Philanthropy, a fourth-generation fundraising consulting firm currently celebrating its 90th year of successful support of nonprofit organizations. Begun in 1925 and originally based in Aspen, Colorado, Pride has continued to evolve over nine decades and now has staff, Executive Board members, a Board of Advisors and clients throughout the country. Patti served as Foundation Director for the Whitfield Healthcare Foundation at Hamilton Medical Center in Dalton, Georgia, from 1984 until 1988. For the last 26 years, she has been co-owner of the firm, with an emphasis on major gifts, prospect assessment, and strategies for fund development staff and volunteers. Patti has been a motivational speaker for numerous non-profit boards and her organizational and motivational skills have brought a high level of success to her many clients through the years. Patti is a long time member of the Association of Fundraising Professionals (AFP) and a graduate of the University of Georgia School of Journalism. She serves in a volunteer leadership role on two nonprofit boards in her home community of Roswell, Georgia, and remains very engaged in the Chattanooga philanthropic culture. Recent regional Pride clients include Hamilton Medical Center, Erlanger Medical Center, Children’s Nutrition Program of Haiti, and Chattanooga History Center.