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AFP TN, Southeastern Chapter Meeting

May 27, 2015

What: AFP TN, Southeastern Chapter Meeting

When: May 27; 11:30am-1:30pm
Where: Mountain City Club, 729 Chestnut Street, Chattanooga, TN 37402
Cost: AFP Members $12/ Non members $35 / Undergraduate students $12

 

The Paradigm Shift in Donor Relations 
Lynne Wester
Founder and Principal
Donor Relations Guru®

The field of donor relationships is experiencing a revolution unlike any seen before. Communications are no longer segmented, stark, and costly mailings; now we are looking to create rich, bold, all-encompassing communications that grab and engage donors and prospects. The real value of this new paradigm, however, is in the genuine, authentic conversation that exists. What sets the high-achieving shop apart is its ability to take calculated risks, embrace failure, and innovate. Let’s walk through this changing landscape together and learn how to move forward and inspire others to join our mission of innovation and the future of the next best practice.

Lynne Wester is a frequent conference speaker and well known resource for donor relations and fundraising expertise. She has been featured in The Washington Post, CURRENTS magazine, The Chronicle of Philanthropy and other industry publications. Lynne created this website and blog to share her expertise, opinions, and collections of samples on a variety of topics with the greater development world and hosts a monthly webinar series. 

It is her personal philosophy that the goal of any great fundraising operation is to use strategic communications and interactions to foster the relationship between the organization and its constituents and friends. If we are effective with that strategy, they will be engaged in a way that drives them ever closer to embracing the organization's mission and values, they will give their money, time, and talents and volunteer to spread that same message with others, which will encourage their fellow peers to invest in a way that will enable the organization to further light the world.

Using her expertise and hands-on approach, Lynne works with organizations to help them keep their focus donor driven, technology savvy, strategic, and always with a splash of good humor. She received her undergraduate degrees from the University of South Carolina and is a loyal gamecock alumna, donor, and fan, and holds a master's in strategic fundraising and philanthropy.


Donor Relations Guru